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AdWords “Shake Up”

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As a Google search user or even as an Adwords advertiser, you may have noticed a few recent changes in how Google’s search results are displayed, or you may have even heard about the Google AdWords ‘Shake up’ that was rolled out on the 23rd February. In either case, fret not! We’ve prepared a simple guide to the changes that you need to be aware of and outlined the winning strategies to exploit the new opportunities created by the shift.

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